3 PRICING PRINCIPLES EVERY AI SOLUTION SHOULD STEAL ....

Three ways to increase conversion rates on your AI solution landing page.

🧠 CHARM PRICING. Price your enterprise AI at $29 per month instead of $30. Science suggests that we have a bias toward the digits on the left (because we read from left to right), making an item priced $1 less feel significantly cheaper.

🧠 SHOW THE DIFFERENCE, NOT THE ABSOLUTE PRICE. Don't say, "Premium AI: $149/month." Say, "Upgrade to Premium AI: +$50 for a secure workspace for your team. Presenting the difference is better because it's a smaller number, making the upgrade much more desirable and more likely to be selected than when it's presented in its absolute form.

 🧠 OFFER 3-TIER PRICING When presented with 3 options in order from high to low, your customer is more likely to select the middle option. Why? Scientists call it Extreme Aversion; we avoid the extremes on either end and prefer what's in the middle. This means that your "Professional" tier becomes the sweet spot, and more likely to be selected when it's sandwiched between the Basic and Enterprise levels.

Your customers need something to compare their price to. The opportunity to accelerate the adoption of your AI solution is in your hands. And the beauty of it? Small changes can have a significant impact on shifting purchase decisions, raising your average sale, and increasing the adoption of your solution. Most AI providers are leaving money on the table. Don't delay; start today. Small tweaks, big returns.